4 Killer Keyword Tactics from Ryan Russo, Denver, CO

Keywords drive the internet, says Ryan Russo, Denver, CO, online marketing expert. These are the terms websites use to talk with search engines. With the right words in place, tacked to the products and the expertise a company has, real online dominance is right around the corner.

But finding the right keywords isn't always easy. Here are 4 tips from Russo that could make things easier for you:

1. Run website reports. Every week, you should look closely at the measuring systems that sit behind your website. Look closely at the terms that people use when they're running searches that bring them to your site, Russo says. These are the terms that real people are using right now. And those should be keywords you target with your marketing efforts.
2. Let Google help. If you open up a new search window in Google and start typing in your company's name, Google will help by adding in other terms people have used in relation to your company name. Those are also keywords you should be using, Russo says, as they represent the searches people are performing on your site right now.
3. Look closely at your product line. What sorts of things are you building for your clients? How would you describe them? If you think clearly about what it is you're providing to your consumers, you'll have a great set of keywords close at hand, and they'll match words your consumers probably use right now.
4. Look at your competitors. Take apart blog post headlines, social media posts and product descriptions, Russo says, and look for repeating words. Those are probably the terms your competitors have deemed valuable, and if you want to steal that business, you'll need to make those terms your own.

Keyword research can certainly be intimidating, especially because doing the process wrong can mean losing out on big business opportunities. But these tips from Ryan Russo, Denver, CO, business expert, should certainly help you get on the right track to internet success.

Meet Former Clients of Ryan Russo, Denver, CO

When people learn that Ryan Russo, Denver, CO, marketing specialist, focuses on online work, they tend to think about traditional computer-based companies. They assume he works with computer manufacturers, video game developers, app creators and website developers. While it's true that the Russo client list does include a few companies just like this, Russo also works with companies that haven't been traditionally associated with the online world.

As a business development specialist, Russo is trained to help companies boost their exposure online. Ryan Russo, Denver, CO uses sophisticated keyword research techniques to help his clients learn how to craft content that works, and he uses lead-generation techniques to connect his clients with consumers that want their products. It's all very complicated work, and it's the sort of work almost any business out there could benefit from.

As the internet grows and expands into all parts of the world, every business out there needs to adapt and change, and they all need to get online. Almost every consumer out there expects a company to have an online presence, Russo says, and those consumers expect to see certain things online, including:

• Physical addresses
• Hours of operation
• Prices
• Available stock
• Customer reviews

Companies that never plan to sell anything online still need all of these components, Russo says, as they're the sorts of things consumers use in order to determine where they'd like to shop. Companies that don't have them may not sell in person or online. They just don't seem prepared to handle the modern consumer.

Russo makes it easy for his clients to achieve online dominance. His techniques have the proven ability to boost search engine performance, so his clients tend to rank high on Google and Bing. People can find them, and Russo's work ensures that these clients can find what they're looking for when they click on a Russo client page.

Ryan Russo, Denver, CO, marketing specialist, isn't the only person doing this work in the world right now. But he might be the best person at work in the United States. And he's accepting new clients right now. People who contact him won't be sorry they did so.